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CoveritLive listens to users, improves usability

Ernst-Jan Written on September 11, 2008 – 2:12 pm
Ernst-Jan Pfauth, editor in chief

A company that really seems to get how to handle user feedback is Canada-based CoveritLive. This start-up provides web publishers with a liveblogging widget. The last couple of months, their user-base and reach has been growing, partly thanks to the Olympics and the American political conventions. During such large events, several bloggers and journalists have kept their readers up to date with short Twitter-like messages in a completely customizable frame.

Your will is their command?

Some publishers had some problems though, which they shared via the Get Satisfaction-based support center. Gawker Media, known for e.g. Valleywag, asked for a picture ‘zoom’ feature when there is a larger or higher resolution picture available (paparazzi pics probably). Liverpool Daily Post, liveblogging the production of their newspaper, wanted pictures to be shown in the body of the live blog instead of a popup window. Well, they both got what they asked for.

Private messages

There were also some complaints buzzing around in the blogosphere about private messaging options and allowing other people to update. CoveritLive made a first attempt in fixing this by offering a private backchannel messaging for publishers and their co-publishers. That will save livebloggers a lot of email traffic during conferences and happenings like that.

Solid 2.0 company

I’m not surprised by the growth of CoveritLive, which had 1.6 million unique viewers, 5.5 million pageviews, and 40 million minutes of readership in the past 30 days. As you might have noticed this is not the first positive post I’ve written about the liveblog tool. They’re just a great example of a solid 2.0 company which bridges gaps between the new and old world AND listens to its customers. At least, that’s what I assume. Or do they only listen to top dogs like Gawker?

I hope you like that post!

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Loic Le Meur addresses the issue of the g-spot at Supernova

Ernst-Jan Written on June 18, 2008 – 8:57 pm
Ernst-Jan Pfauth, editor in chief

One of the last sessions at Supernova 2008 was about “liquid conversations” - the discussions flow away from their original source to services like Friendfeed and Facebook. Dave McClure (500 Hats) moderated the panel of David Sifry (Technorati), Bret Taylor (FriendFeed), Matt Colebourne (CoComment), and Loic Le Meur (Seesmic). I’m not sure McClure knew in advance that this would be not easy as he thought it would be. Here’s what happened.

Each panelist introduced himself and the service he was representing. After some regular introductions by Sifry, Taylor, Colebourne, it was up to Le Meur. He decided to pitch Seesmic by showing a video about the… infamous g-spot. The video was compiled of video replies by Seesmic users from ten different countries and a sex expert - the hilarious type. Here’s the video.

The video was welcomed with several rounds of laughing, although I did noticed some people were a bit shocked. Yes, that’s what happens when the French arrive. Some prejudices are actually based on something.

Liquid conversations panel at Supernova 2008Valleywag reporter Melissa Gira - “Reporter, Bad Girl, Sex Nerd For Hire” - asked a good question about the video - after answering a question about g-spots. She wondered why Seesmic invites an expert to the video, when the service is all about the conversations of their users. Loic didn’t really give an answer, so I will: It’s a great marketing tool to turn the comments into a show and spice it up with a typical weird sex expert.

Now over to the liquid conversations

Enough for the sex part now, as McClure raised an interesting question about online conversations. They’re flowing away from their original source to places like Facebook, Friendfeed, and Twitter. Friendfeed users aren’t commenting on a New York Times article on the site itself, but express their opinion in Friendfeed. They find like-minded friends there, instead of the railing crowd at the New York Times page. The same thing happens with discussions on blogs - to the discontent of some bloggers. (more…)

Blogs and romance: find your TechCrunch Chick or Valleywag Queen

Ernst-Jan Written on February 16, 2008 – 1:08 pm
Ernst-Jan Pfauth, editor in chief

After spending two days in the city of love and buying Valentine’s presents, the wildest ideas about love pop into your mind. At least in my experience they do… so here’s one! On my way to Paris I read an article in my favorite newspaper that said it started a dating service. Nothing special, since every newspaper in the Netherlands has its own dating service. They were just a little later.

loveStarting a dating service as a newspaper makes sense if you think about it. You choose a newspaper because you feel most comfortable with its political signature, tone of voice, cultural supplement and of course its brand experience. The newspaper I read for example is aimed at a young cosmopolitan audience, discusses broad themes instead of just the hottest news and highlights interesting and semi-intellectual stuff to do. If I were looking for a girlfriend, I would definitely want a girl who has the same ideas about what’s important in life and the world. So the perfect girl for me would probably read the same newspaper.

That’s where the dating service comes in. I could just browse through profiles of girls, without worrying whether she open for semi-intellectual stuff of not. Makes perfect sense to me. I mean, somebody who reads The New York Times would never date anyone who started the day with The New York Post. It goes for magazines too, a FHM man doesn’t want a high-brow New Yorker reader to spend his life with. Right?

idreamofloveIf you think of it that way, blogs could easily start dating services as well. They discuss a specific hobby, passion, business or sports team etcetera and differentiate from each other by using a different tone of voice and design. If you’re an eligible bachelor in London, it mustn’t be that hard to meet an attractive tech-minded girl (correct me if I’m wrong guys), yet when you live in Liverpool you might need some help finding one. Wouldn’t it be great if a TechCrunch UK dating service came to the rescue?

Moreover, blogs have a big advantage compared to newspapers since they allow interaction between readers. You can judge on beforehand whether you like his or hers opinion on certain matters. Want some diversity? Check out an article that discusses an important topic and see if he or she has as totally different view on things.

One doubt about dating on blogs, I’m not sure about the man/woman ratio though as male readers are probably still a majority. Anyway, let me try to give you an idea what I’m talking about, here are some stereotype readers. Feel free to drop your experiences in the comments.

  • TechCrunch Chick: she’s pretty straight-forward, would love to live in the Valley and is always looking for opportunities to come up with THE perfect business idea. And as no other, she knows money makes the world go round.
  • VentureBeat Gentleman: killer-guy, working his ass off and likes to cut through the chase. One you thing must know ladies, he checks the business news every 15 minutes.
  • Valleywag Queen: he/ she gossips the day round and has an radar for rumors. Great to drunk with, since he/she is a great story teller and knows how to crash a party. Don’t let your guard down though.
  • Mashable Man: Girls, you sure gonna love his elegant and charismatic appearance. Yet after a while, you might feel a bit neglected since he’s always busy with meeting friends and keeping social contacts intact.
  • ReadWriteWebWoman: Highly intelligent lady who likes to get to the bottom of things. Although her punctual and structured approach to life might start to get on you nerves.
  • Loogic Guapa: For all of you who are looking for that Spanish temper, the Loogic guapa is your chick. If only all her friends wouldn’t speak Spanish all the time.

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