Written on August 29, 2008 – 9:59 am
Ernst-Jan Pfauth, editor in chief
Earlier this week, an interesting Twitter tracking tool from Ireland launched. It’s called Tweetrush and it shows exactly how active you and I are on the microblogging service. After months of guessing about how popular the service really is, this tool gives us the Gnip-based truth (Guh-nip is a service that makes it easy to aggregate user data). Here’s last week’s amount of tweets:
Some other info Tweetrush offers: hourly averages, top tweeters (somebody already tweeted 113 times today), a personal statistics page, and the amount of active tweeters (199,022 yesterday) . The last number surprised me, I expected a higher number than that. Anyhow, these 199,022 Twitter users tweeted on average (1,036,757/ 199,022) five times. That makes me a bad Twitter user, as I tweet four times a day (sorry about that). Check your numbers here.
The two things Tweetrush doesn’t include, are the direct messages and tweets from protected users. Thus the statistics Tweetrush provide only give an idea of Twitter as a one-to-many tool. That means Twitter is actually more popular than this statistics tool shows us, since many people use it as an alternative for SMS text messages (Well, at least they do in the US, Canada, and India).
Tweetrush was powered by the developers of Rush Hour, a service that will provide real time action and event based analytics in the near future.
I hope you like that post!
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Written on March 27, 2008 – 11:00 am
Ayelet Noff, Next Web WebTipr Israel
Asi Sharabi has written his second report on Facebook Applications Trends. You can see my post regarding his first report here. I find Asi’s reports to be extremely interesting and useful. 
Any person/company that’s currently offering or plans to offer an application on Facebook, should definitely read both reports to get an idea on “what’s hot and what’s not” as far as apps go. In the first report Asi focused on the 100 most popular apps according to number of installs. This report focuses on the apps that have the highest number of active users. Looking at these apps allows us to truly understand what makes a sustainable Facebook app. All data in the post is taken from adonomics , an amazing site which provides all sorts of great statistics regarding Facebook applications.
Asi writes:
As some people have already noted there is a sense of ‘apps fatigue’ and this indeed reflected in the data. Still, according to recent report while there is for the first time a slow decrease in the apps fair, on average 51% Facebook users interacted with FB apps pages in January.”
Most of the prevalent, multi-million installs apps have fairly low percentage of active users. Evidently, it is one thing to create a ‘viral’ application and get loads of users to install it (which occasionally been achieved with some dirty tricks and is getting increasingly difficult), but it is a different thing altogether to create a sustainable application, i.e. application that’s not just a passing gimmick but one that offer lasting value that people keep using over time.
I think that part of the reason why users are fatigued by Facebook apps is because there are very few apps that offer users real added value. Succeeding in getting people to install your app is great. But that’s only the first step. The real challenge lies in creating a sustainable application which people will actively use.
There are currently 20,861 applications on Facebook (140 apps are uploaded daily). Only about 170 apps have over 1 million users. About 800 have 100K to 1 million users, around 2200 have 10K – 100K users, around 4300 have 1K – 10k users, which leaves us with about 13,000+ apps with less than 1K users. (more…)
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