Written on March 17, 2008 – 12:43 pm
Ernst-Jan Pfauth, editor in chief
Yes, I’ve again discovered a new search application that tickled my interest. It’s called Surf Canyon and it specifies your search results by offering three relevant links. After downloading a browser extension, Surf Canyon shows a bull’s eye behind a search result. When clicking on it, Surf Canyon gives you three suggestions within the search page itself. So it’s basically helps you to find relevant results in the ever growing amount of rubbish content on the web.
These days, new search apps and services popping up everywhere so you gotta offer something special if you want to get noticed by the crowd. So I decided to test the pitching skills of Surf Canyon’s CEO Mark Cramer. What is his service going to add?
Cramer: “Innovation is very strong at the moment. There are literally thousands of different search-related websites right now. We certainly fit into that trend, however, our technology - real-time personalization - and implementation - client-side browser extension - are, we believe, innovative and powerful.”
So how does Surf Canyon fit into the future of search? Cramer: “We believe strongly in implicit personalization. Clustering, query suggestions, visualization and universal search will certainly be very important, however, as the quantity of content on the Internet explodes, it is becoming increasingly difficult to access all of that information with two- and three-word queries. Users could enter more keywords, either suggested or not, but this can be difficult, tedious and often eliminates potentially relevant documents. Therefore, something is needed to get a better understanding of the user’s intent beyond the query.”
“By disambiguating the user’s intent post-query, we enable access to a much greater quantity of information by automating the process of digging out relevant results”
And Surf Canyon believes to have found that. Instead of looking at the surfing history, Surf Canyon focuses on real-time behavior. “This behavior gives very strong signals as to the user’s ‘at the moment’ intent, which is potentially a much more important indicator of relevancy”, Cramer explains. “These indicators of relevancy are imperative since the ambiguous nature of queries makes it virtually impossible to put all of the relevant results on page one. By disambiguating the user’s intent post-query, we enable access to a much greater quantity of information by automating the process of digging out relevant results.”
Apart from it’s new approach on search personalization, I also like the international mindset of Cramer and his team. Most US-based start-ups just focus on the huge home market, yet Surf Canyon works in 13 different languages. And that immediately pays off, since the search service is pretty big in France, Cramer says. Why is that?
“The major reason we’ve got so much traction in France probably has to do with the excellent coverage we’ve received there. We got nice reviews at Outils Froids and Journalistiques. But most important was the review on Rue89. It helps when somebody compares you to Google in an article entitled “Welcome to the 3rd Age of Search”.
I think other US-based start-ups can learn from Surf Canyon’s approach. As you can tell, offering European languages definitely works when your service is relevant for Europe. So yes, it might be worth the effort and money to hire some French or German students.
I hope you like that post!
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Written on March 11, 2008 – 3:08 pm
Ernst-Jan Pfauth, editor in chief
As you might have noticed I’m writing a lot about search these days. In another post, I gave an explanation for that: people want to find similar people. Yet after a few days of reading about search and talking to search experts, I think I can broaden the reason somewhat: People are looking for two sorts of experts.
First of all, those with similar interest can be considered experts, since they know a little what you’re like and therefore can help you find the right stuff on the web. So that’s why a search engine like andUnite - that matches search terms - makes sense.
Second, we want professionals to scan whether the information we find is correct or not. Andrew Keen already warned us in his book ‘The Cult of the Amateur‘ for the damaging effects of false information - caused by the wisdom of crowds - can have. And let’s face it: the web is still really cluttered. Try finding a decent hotel with Google, I wish you all the best.
Newsweek published an excellent article about this last point this week. Jason Calacanis, founder of the human-powered search engine Mahalo - that will make finding that hotel easier with a Top 7 list - told Newsweek: “The wisdom of the crowds has peaked. Web 3.0 is taking what we’ve built in Web 2.0—the wisdom of the crowds—and putting an editorial layer on it of truly talented, compensated people to make the product more trusted and refined.” (more…)
Written on March 8, 2008 – 12:16 pm
Ernst-Jan Pfauth, editor in chief
Quintura, a visual-based search engine for browsing and discovery-type search launched its search engine for search on individual web-sites and blogs. When entering a search term, Quintura shows a cloud with related tags. Search blog AltSearchEngines already installed the engine their sidebar. After trying it for a while, I definitely see the use of this visual search option. Time for an interview with the co-founder, President and CEO of Quintura Yakov Sadchikov.
Of course, I asked him why visual search is the future. “The visual-based search is more intuitive and easy to use. Making a parallel here, iPhone is an example of a visual-based user interface that is taking smart phone market by storm. Look at Quintura as an iPhone for the search market.” That’s quite statement, as there are more visual search engines appearing, like ManagedQ.
The search experience it totally different though. ManagedQ loads full screen and shows screenshots combined with tags in a sidebar. Quintura however keeps it simple and just shows tags. Smart move, since the clouds of Quintura can be easily installed on blogs and sites. That has two major advantages: the chance that Quintera will get viral is bigger and it makes a pretty good business model. Right?
Sadchikov: “We can educate the market about new search experience that Quintura brings and start creating a web index and monetizing it straight away. We now have 1,000 web-sites and blogs that joined our site search program. It includes portals with a monthly traffic of several million users. All those sites and blogs that embed Quintura site search widget are actually Quintura advertising network since we plan to start selling graphical ads in the widget’s search cloud. We expect a number of affiliates to grow to 10,000 by the end of 2008.”
That sure sounds good, yet I doubt whether Quintura will be successful in non English-speaking countries. The problem with the visual search engine is it doesn’t handle other languages than English*. When I search in either French of German, tags like ‘through’ or ‘the’ are popping up. So, just like the iPhone, we’ll have to wait a while before Quintura gets really useful in Europe.
(By the way, today is women’s day. So the guys from Quintura created a women-specific search engine. Ladies, please let us know what you think)
*Update: Charles Knight from AltSearchEngines mailed me that Quintura also handles Russian.
Written on March 8, 2008 – 12:03 am
Ernst-Jan Pfauth, editor in chief
These days everybody is talking about the ‘open’ trend on the web. So do I, since it’s huge. Yet I also notice another trend: finding similar persons. It looks like people finally discovered that the web is an ideal medium to meet like-minded people. Last week I discussed matching service Lovest.at, today it’s all about a German service that turn search engines into meetingplaces: andUnite.
The service launches in an English and German version tonight, and by then you’ll be able to find people with similar interests, based on your search terms. You can sign up (anonymously), install a plug-in that creates a social overlay on Google & Co and the service automatically starts collecting your search terms. The advantage for the founders is obvious: valuable information. Yet what’s in it for us?
I’ve asked co-founder Bernd Storm van‘s Gravesande: “Christian Schmidkonz and me were both frustrated with the boring and lonely process of web search. We thought that it would be always more useful to be able to ask someone who knows something about a problem or question instead of browsing though pages and pages of more or less interesting search result links. We thought that the value of a search term must be much higher than just being used for retrieving links from a database.”
Bernd and Christian were also curious what happened when they’d collect search terms in a profile: “Would the collection really represent our interests or even characters? And would we be able to get to know interesting people if we match our profile with the profiles of others? So, basically we started with an experiment but already with the first prototype it turned out to be a intriguing and addictive tool we created.”
“Most people don’t want to change their favorite search engine.”
They hired Christoph Fuchs, a ‘highly talented’ student, to help them developing the service. Now, it’s all about promoting their special concept. “We have to convince the users every day, that andUNITE offers a unique service which is not only useful but also fascinating and as already mentioned addictive.”
AndUnite immediately reminded me of Jimmy Wales’ plans to build a Google-killing social search engine. So far, people don’t seem to be really excited about Wikia Search. Why would andUnite do any better? Bernd: “Well, Jimmy Wales tries to set up a completely new search engine where users have to participate actively in the so-called social part of Wikia in order to make it lively. With andUNITE we sit on top of Google, Yahoo! or Live. We think that this approach will be more successful because most people don’t want to change their favorite search engine.” (more…)
Written on February 22, 2008 – 1:18 pm
Ernst-Jan Pfauth, editor in chief
Mobile internet is hot - we all know that - and one of the rising stars in the mobile world is Taptu, a social mobile search engine. They won the Global Community Award at the MoMo Peer Awards on February 13 at the Mobile World Congress and Robert Scoble proved on PodTech that it comes up with better results than Google does. Officiously, it seems like Taptu has the potential to become a big player in mobile search. So it’s about time that we hear the story behind this UK-based start-up. After a nice and interesting email conversation with the Taptu team, CEO Steve Ives told us where he got the guts from to challenge Google and what the social aspect of Taptu is.
First of all, the Google Question. Every time a new search engine sprouts, this is the first question critics try to answer. Ives: “A Nokia guy I met at a party confided to me that he thought Google still hadn’t yet cracked mobile search properly, and some fresh thinking was needed in this market. We started to look at it, and the more we looked, the more ideas we came up with. It became a bit of an obsession after a while. We pestered the VCs constantly after that, eventually they gave in and invested in us.”
When moving a service to mobile, something gets lost in the translation.
Google’s position seems untouchable when it comes to desktop search, but challenging the giant on the mobile phone might work. Ives explains why: “Services like Google were born on the desktop and then moved later to mobile. When moving the service to mobile, something gets lost in the translation. A desktop user will use search 5 times a day or more, but a mobile user that discovers Google Mobile or Yahoo OneSearch typically only searches once every 5 to 7 days. We believe that to get people to use mobile search 5 times a day or more - in other words, to make mobile search a mass market service rather than a niche service - then you have to give it a social context. Mobiles are supersocial devices, so if your service isn’t relevant to you in a social way it won’t get used that often.”
Next to a Google-challenger, Taptu is also a social search engine. Jimmy Wales plugged this term in January when he launched Wikia Search. During an interview I had with him, he said: “One of the weaknesses of current search engines is that their algorithms take a long time picking up new good sites. (..) It takes only one community member that finds a good new site and lets the community know.” What does Ives thinks of Wikia Search? “We’ve been watching Search Wikia quite closely. They have some similar ideas to us about how to improve the quality of search results through social interactions. But we are totally focused on mobile, which is a completely different medium to the desktop, so the dynamics of sharing are rather different also.” (more…)
Written on February 20, 2008 – 2:29 pm
Ernst-Jan Pfauth, editor in chief
When starting a social service these days, you can’t just create an independent system anymore. You need to connect, aggregate and integrate. There’s just no way that you can ignore the Dataportability, OpenID and OpenSocial guys. They’re everywhere, coining the exact same terms I’ve used in the first sentences of this post. As Marc Canter cried out during Le Web 3: ‘We all want services to connect with each other!’
CEO Maria Sipka during the Data Sharing Summit
Later today, a new bridging-gaps service will launch. It’s called Linqia and it collects and lists detailed profiles of thousands of online communities and groups. Of course there’s a search option, so you can find the smallest and most hidden groups. Users can upload existing groups and rate and comment them. So, which services are following the trend and granted Linqia access? Co-founder and CEO Maria Sipka told me that Linqia has secured content from 18 communities and social networks - with names like XING, ecademy, Viadeo and Live Journal. Companies can sponsor community categories, which some - like Weblin, ESADE and AutoScout24 - are already willing to do.
Linqia wants to help people connect to other people, their interests and needs. Sounds pretty cool, and it gets better. Sipka told me about the social vision of Linqia: connect the developing world to the developed world through online communities and groups. When a community from a third-world country connects to the web with their 100 dollar laptop, chances are high they’ll be a bit overwhelmed by all the possibilities. Sipka asks us to imagine a community of farmers in Ghana. They want to use the web to find a group of experts on the topic of wheat and how to maximize the harvest amidst drought conditions. That’s where Linqia comes in. Through its search engine, the community would be able to find some helpful scientists who at the same time want to gather information from the farmers. The big challenge for Linqia here, is to reach those communities from the developing countries.
However, I don’t have any personal interest in wheat so I searched for a different community. Yet when I tried to find one of my favorite bands, the Babyshambles, I couldn’t find a group. Same thing happened when I searched for my favorite networking event OpenCoffee. So not all the obvious groups are there yet, but the idea of making them all available sounds like a good plan. Linqia will have to get big shots like Facebook and LinkedIn on board and let them open up their groups. So far, Facebook just counts as one community, yet it contains thousands of special interest groups. It’s necessary to be able to search through those groups as well if Linqia wants to fulfill the thousands of different wishes of its visitors.
Written on February 5, 2008 – 3:30 pm
Boris Veldhuijzen van Zanten,
No search engine since Google has been able to captivate me for more than a few seconds. But this morning I found one that I sorta kinda maybe liked. A bit. And that is huge news!
The service I am talking about is ManagedQ, a Palo Alto based startup company founded by engineers from Stanford. ManagedQ is officially in ‘deep stealth’ right now but apparently not THAT deep because anyone can use it.
ManagedQ is not a Search Engine, or so they say. They aspire to become the first Search Application. The difference? Well according to their blog “A Search Application is dedicated to helping you manage your entire Search Experience: from the keyword, to results, to previewing, to refinement and repeating with a new query”.
Their story is that regular search engines are not helping you much. It is simply a matter of entering a search query and getting a bunch of results spat back without any form of interaction beyond that. This makes the Search engines of today little more than front-ends to large databases. ManagedQ wants to guide you through the whole search process by showing you a large screenshot of every result from your query and then create an ‘Executive Summary’ of each link they found. Then they shows you Persons, Places and Things that are related to your query. By hovering over menus you see new results clustered around your query. This works amazingly well.
As Pete Warden (The guy who first discovered ManagedQ) describes:
Traditionally you do a search and then click through to the results pages, eyeballing each one for the information you want. If the results aren’t good enough, you’ll go back and refine your query, doing a complete new search.
With ManagedQ, you’ve suddenly got an interactive refinement stage that lets you poke and prod the result set and easily get a lot more information. You can instantly narrow your search by ignoring bad results that don’t contain terms you want, without throwing away all the others that could be interesting. You can get a quick feel for whether the results are worth exploring by throwing in good indicator terms that are likely to be in the ones you want.
So will I trade in Google for ManagedQ? Probably not. But I might use it to visualize connections between people, things and places connected to stuff.
UPDATE: I got a message from the management team at ManagedQ with some comments:
The reason we call ourselves a Search Application is because we actually run on top of Google. So you’re still getting the exact same Google results except with a radically improved Search Experience. So for all the Google users out there, you’re not going to suffer any reduction in Search quality, only a drastic improvement in the Search process.
Additionally, the back-end is modular so we can connect it to Yahoo, Powerset, enterprise search engines, or any combination of the above.
We know we’re still brand new to the game, and Rome wasn’t built in a day. But we are constantly improving ManagedQ and with the help of the community we’re going to have the best Search Product.
With some time Boris, we hope to win over all of your Searches. But for today, thank you for searching with ManagedQ.
Written on January 28, 2008 – 2:15 pm
Boris Veldhuijzen van Zanten,
Jean-Noël Jeanneney, the president of the National Library of France, is French. And it must be noted that the French are, well, different when it comes to culture and language. So it shouldn’t come as a surprise that Jeanneney has written a book about Google’s potential to misrepresent, or even damage, the world’s cultural heritage. Jeanneney argues that Google’s unsystematic digitization of books from a few partner libraries and its reliance on works written mostly in English constitute acts of selection that can only extend the dominance of American culture abroad.
He is concerned about Google’s role in the world and fears that Europes identity and culture is under attack by the English oriented focus of Google. He also challenges Google’s assertion that its venture offers a source of universal knowledge. Jeanneney finds such a claim spurious and utopian. I think it is a bit ambitious to call your own venture ‘a source of universal knowledge’ and a little ambition never killed anyone is better than no ambition at all.
Jeanneney pleas for the European community to create their own search engine to counter Google’s which is I don’t have much faith in. There have been several attempts to start competing search engines. In fact, not a day goes by without the launch of another ‘Google Killer’. In reality people haven’t been very interested in local search engines.
We attended the launch of Accoona, a very ambitious project to build THE European Search Engine, in Paris last year. Accoona has lots of cash ($100 million in funding!) and is headed by Eckhard Pfeiffer who is the former CEO of Compaq Computers. Among the guest were Clinton (via Live video feed) and Kasparov, a whole bunch of journalists and enough champagne to get us all drunk, twice.
The service was launched as THE European answer to Google with local version in every county in Europe. I don’t remember much of the party but I do know it was the last time I ever heard of Accoona. So much for Europe’s Search Engine.
Either way, I suggest you read ‘Google and the Myth of Universal Knowledge‘ and get a fresh look at Google and its claims to become the source of universal knowledge and this excellent and more in-depth review of the book.
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