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Kevin Rose: ‘Digg will soon start suggesting stories’

Ernst-Jan Written on April 3, 2008 – 12:47 pm
Ernst-Jan Pfauth, editor in chief

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Kevin Rose is officiously one of the most famous Web 2.0 entrepreneurs. He has co-founded Revision3, Pownce, and of course his most popular company Digg. Somebody with such an entrepreneurial spirit certainly has something to tell, so we asked Scott Rafer - who also managed successful start-ups such as MyBlogLog - to interview Kevin on stage.

Digg

So the first question that comes to everybody’s mind is: how can you handle three start-ups at the same time? Rose: “It’s a matter of getting the right management in place”. For example, Kevin appointed Leah Culver as the lead developer of Pownce. She runs the show from day to day, while Kevin makes the strategic decisions.

Digg however, takes a lot of time. Kevin: “Digg is like my full-time job, the one I work on for 60 hours a week”. Moreover, the Digg-founder told that the company is large enough now - 55 employees - for things to happen on their own. He used to panic when the servers crashed, now he has a team to take care of a crisis like that.

Scott also asked Kevin some questions about the future of Digg. Kevin: “We have to fix the Upcoming section because it’s broken. Nobody can follow the 50,000 new stories users submit per day”. So how will Rose and his team do this? Well, they’re gonna follow the 3.0 trend by letting in the experts.

Kevin: “When you digg a story that already has 3,000 diggs, you have no idea who those other 2999 people are. What else are they digging?” So Digg will make connections and introduce you to other stories that might interest you. Some of them might not even be popular yet. They’ll make those connections by, amongst other things, following the so-called pressure users: the users that have an eye for good content. Based on their digg-behavior, the team can make better recommendations.

So ‘Digg suggests’ is an upcoming feature. If you can’t wait for that service to arrive, you might want to try the DiggSuggest web-app.

VideoInterview: Scott Rafer from Lookery

Boris Written on February 13, 2008 – 12:23 am
Boris Veldhuijzen van Zanten,

Lookery logoLast week I had a video interview with Scott Rafer from Lookery.com. Unfortunately iChat screwed me again and this time recorded only 30 seconds of video for a 13 minute interview. Instead of having you stare at a black screen the rest of the time I filled it up with photos (zooming in and out) of Scott I found at Flickr. My advice: just listen to the interview. Scott is an inspiring and funny guy and he talks about a few interesting subjects such as why they decided to stop using OpenAds, how well Lookery is doing and even hints at how much they sold MyBlogLog for.

Lookery.com is a company serving ads to Facebook and other social networks. The team behind Lookery consists of Dave Cancel, Rex Dixon, Todd Sawicki and Scott Rafer. Scott is a Mashery.com co-founder, formely CEO of MyBlogLog.com (Sold to Yahoo) and chairman at winksite.com. Lookery just raised a $900,000 seed round of funding last week from Charles River Ventures, Reed Hundt and Vikas Taneja.

Check these excellent articles for more information about Lookery: Venturebeat review, Mashable review and Techcunch review.

Moderator Next Web starts new company

patrick Written on July 12, 2007 – 12:27 pm
Patrick de Laive, Internet entrepreneur and co-founder of Fleck

Scott Rafer at The Next WebScott Rafer, moderator of The Next Web conference just started a new company. After WiFinder, Feedster, MyBlogLog, and Mashery he teamed up with Compete.com founder David Cancel for a new ride with an ad-network for Facebook apps called Lookery.

Read more at GigaOm.

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