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Level 3 installed a Red Couch in the lobby of the Tuschinski theatre at The Next Web 2007 and interviewed a lot of speakers and visitors. They asked question sush as “What would you change on the web” and “What are you most looking forward to on the web”.
Cara Mascini - amsix
Dick Hardt - sxip
Edo van Santen - TV4B Streaming Business
Daniel McPherson - The Internet Address Book
Joe Drumgoole - putplace
Kaj Hege Haggman - Nokia
Marc Canter - Broadband Mechanics
Onno Baker - ebuddy
Robert Gaal - wakoopa
Rod Beckstrom - Starfish and the Spider
Tapan Bhat - Yahoo
Thomas Owandenko - Trivop
Johannes la Poutre - squio
Atze Zwirs - visitopia
Tommy Ahlers - Zyb Aps
Jeff Clavier - SoftTech VC
Boris Veldhuijzen van Zanten - Next Web Organizer
Here is another ‘There isn’t any real news so lets create some’ article from none less than the Times.
They listened to Tapan Bath at The Next Web who literally said:
“The future of the web is about personalization. Where search was dominant, now the web is about ‘me.’ It’s about weaving the web together in a way that is smart and personalized for the user”
When asked about his statement Tapan refined his words:
“We’re not admitting defeat. Search still matters, but we need to be providing a wrapper around search to turn the info search offers up into something more useful.”
Ok, so Yahoo isn’t saying that Search is history at all? Nope. Yahoo isn’t saying anything. Tapan is saying that search just can be improved upon. But that wouldn’t make an interesting headline…
Follow up: Read/Writeweb wrote an article based on the Times article but then posted a rectification the next day after Yahoo contacted them. Check both posts: