Helio CEO Sky Dayton steps down/up/is promoted
Written on January 28, 2008 – 10:52 pm
Boris Veldhuijzen van Zanten,
A few minutes ago Valley Insider reported that Helio ‘founding CEO Sky Dayton is stepping down’ and ‘President/COO Wonhee Sull is being promoted to CEO’ and ended a very short blog with ‘More details coming’. I decided to mail Helio PR and ask them ‘Is it true? Sky Dayton steps down as CEO?’. Within 1 minute I received a reply:
No that is not correct. Sky has been promoted to the chairman of Helio’s board of directors. Our current President & COO has been promoted to the CEO role.
Nobody is stepping down, everybody is moving up! No news here folks, move along. So is Valley Insider making things seem worse then they are or is is Helio turning 1 negative (Dayton stepping down) into 2 positives (Dayton moving up, Sull too!).
I guess we will never know…
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By finance_rev on Aug 22, 2008
Tough times for Helio but they never did seem to have a strong business strategy. And some of the people they have hired points to how desperate they really are.
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By Business Research on Oct 3, 2008
It’s amazing how public relations can spin during a crisis management situation. More importantly, has Helio’s decision to close brick-and-mortar locations on 3rd Street Promenade and New York City saved them crucial cash or eliminated their only source of high quality youth hip branding?
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