Exit ShotCode? Starbucks and Apple to the rescue!

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Exit ShotCode? Starbucks and Apple to the rescue!

Written on January 26, 2008 – 3:21 pm
Ernst-Jan Pfauth, editor in chief

On December 18, Dutch social media expert Polle de Maagt claimed in a guest post on this blog that mobile barcode concept ShotCode was soon-to-be history.

The future is in GPS/bluetooth/triangulated services. And although I really really liked ShotCode: exit ShotCode

Yet, when I visited his blog (Dutch) today, I noticed this really interesting concept that could save ShotCode from its predicted death:

Quickorder

What’s the story here? Multimedia designer Phil Lu came up with the idea, and presented it as a mock-up on Geneco. This ordering system makes sure you won’t have to stand in the ordering line, which is always there. It will make the life of many personal assistants way easier. And here comes the ShotCode-saving element: Lu suggests a ’swipe transaction system using semacode technology’ as a payment method. That’s where the cool-looking ShotCode comes in:

Shotcode

Just imagine that Apple and Starbucks are digging the idea and will start to implement it. They’re both cool brands, so it’s not really out-there. Wouldn’t that make ShotCode übercool as well?

I hope you like that post!

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Inspiration, iphone, mobile, quickorder, shotcode, starbucks

About the author: Ernst-Jan is a blogger and journalist, who previously worked in New York to cover news at the United Nations. Next to writing, he's also a singer in the band Christina Five.

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8 comments/trackbacks to “Exit ShotCode? Starbucks and Apple to the rescue!”

Jul 15, 2008: Japanese magazine filled with only QR codes
[...] reading this post, you might want to subscribe to our RSS feed to read more news about mobile. Like this cool Starbucks/ iPhone mock-up. I hope you like that post! The Next Web Blog covers start-up news from all over the world (not [...]

By Patrick de Laive on Jan 26, 2008 | Reply

Looking like a really cool iPhone app!

What is the difference between a shotcode and a semacode?
By Drivingsouth on Jan 26, 2008 | Reply

There where some attempts to make payments by mobile a reality, from some big fat asses like some operators or banking institutions that didn´t turn into reality due to it complexity.

Apple can make it a user experience and starbucks can give it scale in a nutshell but i wonder if the payment could be made even more transparent to the user…

Google maps now can track mobiles based on triangulation and some companies use the same system to study shopping behaviours. I wonder how much tracking resolution could that technology have to provide a even transparent payment&delivery.
By Robert Gaal on Jan 26, 2008 | Reply

Wow, this is one of the best designed iPhone apps I’ve seen to date. Would be great if this would really work too.
By Harro on Jan 26, 2008 | Reply

@Patrick: Semacode and shotcode are basically the same but with different companies behind it. Big difference between them is that semacode is opensource and shotcode not. Also the way the look is different. Shotcode is round, Semacode square. This example is semacode btw and not shotcode.

Want to know more; search on wiki, the information there is simple and mostly correct.
By Vincent on Jan 27, 2008 | Reply

This Starbucks ‘app’ is just a design mockup, made by an artist. But real native shotcode software for the iPhone already exists: http://www.imatrix.lt

It’s an open system, you can create your own codes.
By anonymous on Mar 8, 2008 | Reply

OP3 is working with someone who doesn’t believe in Shotcode technology.
Sergey Odinokov is the founder of Imatrix. Sergey is Elementus.
Sergey’s blog:
http://imatrix-elementus.blogspot.com/
Elementus’ comments:
http://investorshub.advfn.com/.....d=26253719
http://investorshub.advfn.com/.....d=26274893
http://investorshub.advfn.com/.....d=26314833
By [B2sms] Runisland Intl on Mar 15, 2008 | Reply

You talk about 2D Code, but do you know m2Dcode?

Combines mMarketing + mCommerce + mCouponing = m2DCode

Our [B2sms.com] solution manage massive m2DCode campaigns to send 2DCode to mobiles. If interested in, please contact us directly at infos@b2sms.com